{"id":6931,"date":"2024-04-14T16:22:55","date_gmt":"2024-04-14T08:22:55","guid":{"rendered":"https:\/\/webflow.tenten.co\/?p=6931"},"modified":"2024-04-14T16:22:55","modified_gmt":"2024-04-14T08:22:55","slug":"establish-google-analytics","status":"publish","type":"post","link":"https:\/\/webflow.tenten.co\/zh_cn\/establish-google-analytics\/","title":{"rendered":"\u5efa\u7acbGoogle\u5206\u6790"},"content":{"rendered":"<div class=\"docs_rich-text w-richtext\">\n<blockquote id=\"\"><p><strong id=\"\">\u81f3\u5173\u91cd\u8981\u7684\uff1a<\/strong> Google \u4e8e 2023 \u5e74 7 \u6708 1 \u65e5\u505c\u6b62\u4e86 Universal Analysis\u3002\u6211\u4eec\u5efa\u8bae\u4ece Universal Analysis \u8fc1\u79fb\u5230 Google Analytics 4\u3002\u56e0\u4e3a Universal Analysis \u5c06\u4e0d\u518d\u4ece\u60a8\u7684\u5e73\u53f0\u6536\u96c6\u6570\u636e\u3002<\/p><\/blockquote>\n<p id=\"\">\u4e3a\u4e86\u83b7\u5f97\u6709\u5173\u7528\u6237\u4e92\u52a8\u7684\u5b9d\u8d35\u89c1\u89e3\uff0c\u60a8\u53ef\u4ee5\u5c06 Google Analytics \u6574\u5408\u5230\u60a8\u7684\u5e73\u53f0\u4e2d\u3002Google Analytics \u63d0\u4f9b\u5f3a\u5927\u7684\u6307\u6807\uff0c\u4f8b\u5982\u60a8\u5e73\u53f0\u4e0a\u7684\u7528\u6237\u6570\u91cf\u548c\u9875\u9762\u6d4f\u89c8\u91cf\u3001\u5e73\u53f0\u6d41\u91cf\u7684\u6765\u6e90\uff08\u751a\u81f3\u5177\u4f53\u5230\u7279\u5b9a\u57ce\u5e02\uff09\u3001\u8bbf\u95ee\u8005\u5728\u60a8\u7684\u5e73\u53f0\u4e0a\u505c\u7559\u7684\u65f6\u95f4\uff0c\u4ee5\u53ca\u672a\u4e0e\u5176\u4ed6\u94fe\u63a5\u4e92\u52a8\u5c31\u9000\u51fa\u9875\u9762\u7684\u8bbf\u95ee\u8005\u767e\u5206\u6bd4\uff08\u8df3\u51fa\u7387\uff09\u3002<\/p>\n<p id=\"\">\u5bf9\u4e8e\u8bb8\u591a\u4f01\u4e1a\u6765\u8bf4\uff0cGoogle \u5206\u6790\u6307\u6807\u6709\u52a9\u4e8e\u786e\u5b9a\u5982\u4f55\u5206\u914d\u8425\u9500\u8d44\u91d1\u4ee5\u53ca\u8bc4\u4f30\u8425\u9500\u6d3b\u52a8\u7684\u6548\u679c\u3002<\/p>\n<p id=\"\">\u901a\u8fc7\u672c\u6559\u7a0b\uff0c\u60a8\u5c06\u4e86\u89e3\uff1a<\/p>\n<ol id=\"\">\n<li id=\"\">\u5c06 Google Analytics \u4e0e Webflow \u5e73\u53f0\u96c6\u6210\u7684\u8fc7\u7a0b<\/li>\n<li id=\"\">\u4ece Universal Analytics \u8fc7\u6e21\u5230 Google Analytics 4<\/li>\n<\/ol>\n<h2 id=\"\">\u5c06 Google Analytics \u4e0e Webflow \u5e73\u53f0\u96c6\u6210\u7684\u6b65\u9aa4<\/h2>\n<p id=\"\">\u8981\u76d1\u63a7\u5e73\u53f0\u8bbf\u5ba2\u884c\u4e3a\u7684\u6570\u636e\u548c\u8be6\u7ec6\u4fe1\u606f\uff0c\u60a8\u53ef\u4ee5\u5c06 Google Analytics \u96c6\u6210\u5d4c\u5165\u5230\u60a8\u7684\u5e73\u53f0\u4e2d\u3002\u9700\u8981\u6ce8\u610f\u7684\u662f\uff0cWebflow \u76ee\u524d\u4ec5\u652f\u6301 Google Analytics 4 \u4e2a\u6d4b\u91cf ID\u3002\u5982\u679c\u60a8\u4e4b\u524d\u6ca1\u6709\u901a\u8fc7 Webflow \u7684 Google Analytics \u96c6\u6210\u5728\u60a8\u7684\u5e73\u53f0\u4e0a\u8bbe\u7f6e Google Analytics\uff0c\u8bf7\u6309\u7167\u4ee5\u4e0b\u8bf4\u660e\u5c06 Google Analytics \u96c6\u6210\u5230\u60a8\u7684\u5e73\u53f0\u4e2d\u3002<\/p>\n<p id=\"\">\u5982\u679c\u60a8\u7684\u5e73\u53f0\u4f7f\u7528 Universal Analytics\uff0c\u4f46\u5c1a\u672a\u901a\u8fc7 Webflow \u7684 Google Analytics \u96c6\u6210\u8fdb\u884c\u96c6\u6210\uff0c\u5219\u5fc5\u987b\u5148\u8fc7\u6e21\u5230 Google Analytics 4\uff0c\u7136\u540e\u518d\u8fdb\u884c\u96c6\u6210\u3002\u8981\u5f00\u59cb\u8fc7\u6e21\uff0c <a href=\"https:\/\/support.google.com\/analytics\/answer\/9744165#zippy=%2Cin-this-article\" target=\"_blank\" id=\"\" rel=\"noopener\">\u8bf7\u53c2\u9605 Google \u6307\u5357\uff0c\u4e86\u89e3\u5982\u4f55\u5c06 Google Analytics 4 \u5a92\u4f53\u8d44\u6e90\u6dfb\u52a0\u5230\u5df2\u4f7f\u7528 Universal Analytics \u7684\u5e73\u53f0<\/a>.<\/p>\n<p id=\"\">\u5982\u679c\u60a8\u4e4b\u524d\u4f7f\u7528 Webflow \u7684 Google Analytics \u96c6\u6210\u8bbe\u7f6e\u4e86 Universal Analytics\uff0c\u8bf7\u7ee7\u7eed\u6309\u7167\u6b65\u9aa4\u4ece Universal Analytics \u8fc1\u79fb\u5230 Google Analytics 4\u3002<\/p>\n<h3 id=\"\">\u5c06\u96c6\u6210\u7eb3\u5165\u60a8\u7684\u5e73\u53f0<\/h3>\n<ol id=\"\">\n<li id=\"\">\u6309\u7167 Google \u4e2d\u7684\u8bf4\u660e\u8fdb\u884c\u64cd\u4f5c <a href=\"https:\/\/support.google.com\/analytics\/answer\/9304153#zippy=%2Cweb\" target=\"_blank\" id=\"\" rel=\"noopener\">\u5728\u7f51\u7ad9\u548c\/\u6216\u5e94\u7528\u7a0b\u5e8f\u4e0a\u8bbe\u7f6e\u5206\u6790\u7684\u6307\u5357<\/a><\/li>\n<li id=\"\">\u9009\u62e9 <strong id=\"\">\u7f51\u9875<\/strong> \u521b\u5efa\u5c5e\u6027\u540e\u7684\u9009\u9879<\/li>\n<li id=\"\">\u9075\u5b88 <strong id=\"\">\u7f51\u9875<\/strong> \u6b65\u9aa4 3 \u4e2d\u7684\u8bf4\u660e\uff0c\u6807\u8bb0\u4e3a\u201c<strong id=\"\">\u6dfb\u52a0\u6570\u636e\u6d41<\/strong>&#8220;<\/li>\n<li id=\"\">\u6309\u7167\u6b65\u9aa4 4 \u4e2d\u7684\u6307\u5bfc\u539f\u5219\u64cd\u4f5c\uff0c\u6807\u9898\u4e3a\u201c<strong id=\"\">\u5efa\u7acb\u7f51\u7ad9\u6570\u636e\u6536\u96c6<\/strong>\u201d\uff0c\u7528\u4e8e\u67e5\u627e\u60a8\u7684\u201cG-\u201d ID\uff08\u9002\u7528\u4e8e\u63a5\u53d7\u201cG-\u201d ID \u7684\u5e73\u53f0\uff09<\/li>\n<li id=\"\">\u8bb0\u4e0b\u4f60\u7684 <strong id=\"\">\u201cG-\u201d\u8eab\u4efd\u8bc1<\/strong> \uff08\u5373\u60a8\u7684\u6d4b\u91cfID\uff09<\/li>\n<\/ol>\n<h6 id=\"\"><strong id=\"\">\u8bf7\u6ce8\u610f\uff1a<\/strong> \u60a8\u7684\u6d4b\u91cf ID \u5fc5\u987b\u4ee5\u201cG-\u201d\u5f00\u5934\uff0c\u5e76\u4e14\u6240\u6709\u6d4b\u91cf ID \u90fd\u533a\u5206\u5927\u5c0f\u5199\u3002<\/h6>\n<p id=\"\">\u7136\u540e\uff0c\u6309\u7167 Webflow \u4e2d\u7684\u4ee5\u4e0b\u6b65\u9aa4\u64cd\u4f5c\uff1a<\/p>\n<ol id=\"\">\n<li id=\"\">\u5bfc\u822a <strong id=\"\">\u7ad9\u70b9\u8bbe\u7f6e<\/strong> &gt; <strong id=\"\">\u96c6\u6210 <\/strong>\u6807\u7b7e&gt; <strong id=\"\">Google \u5206\u6790<\/strong><\/li>\n<li id=\"\">\u5c06\u60a8\u7684\u6d4b\u91cf ID \u7c98\u8d34\u5230 <strong id=\"\">\u6d4b\u91cf ID <\/strong>\u573a\u5730<\/li>\n<li>\u70b9\u51fb <strong>\u4fdd\u5b58\u66f4\u6539<\/strong><\/li>\n<li><strong>\u53d1\u5e03<\/strong> \u4f60\u7684\u5e73\u53f0<\/li>\n<\/ol>\n<figure id=\"\" class=\"w-richtext-figure-type-image w-richtext-align-fullwidth\" data-rt-type=\"image\" data-rt-align=\"fullwidth\" data-rt-max-width=\"1501px\">\n<div id=\"\"><img decoding=\"async\" src=\"https:\/\/webflow.tenten.co\/wp-content\/uploads\/2024\/04\/64b9499ad86b0b60e2ae21ec_63e56e2f66a369e61c5789b3_sniwyg5bqlgjv_yi3stc07iwwsfsgc_rumteptoxrnlttiemas1_fs1wadg9gk6yvsepdjwbqxlaaus4j_-ysxmu0w8rx586lds8iiqabkf3oxwemlx2r17zis3lxo-gotybxci4xtusjlzevzdvw9.png\" id=\"\" width=\"auto\" height=\"auto\" loading=\"auto\" alt=\"\u96c6\u6210\u9009\u9879\u5361\u7684 Google \u5206\u6790\u90e8\u5206\u4e2d\u6709\u4e00\u4e2a\u7a7a\u7684\u6d4b\u91cf ID \u5b57\u6bb5\u3002\" title=\"64b9499ad86b0b60e2ae21ec_63e56e2f66a369e61c5789b3_sniwyg5bqlgjv_yi3stc07iwwsfsgc_rumteptoxrnlttiemas1_fs1wadg9gk6yvsepdjwbqxlaaus4j_-ysxmu0w8rx586lds8iiqabkf3oxwemlx2r17zis3lxo-gotybxci4xtusjlzevzdvw9\"><\/div>\n<\/figure>\n<h6 id=\"\"><strong id=\"\">\u91cd\u8981\u7684\uff1a<\/strong> \u60a8\u65e0\u9700\u4ed8\u8d39\u7f51\u7ad9\u6216 Workspace \u8ba1\u5212\u5373\u53ef\u5c06 Google Analytics \u7eb3\u5165\u60a8\u7684\u5e73\u53f0\u3002\u4f46\u662f\uff0c <a href=\"https:\/\/webflow.com\/pricing\" id=\"\">\u4ed8\u8d39\u7f51\u7ad9\u6216\u5de5\u4f5c\u533a\u8ba1\u5212<\/a> \u662f\u6dfb\u52a0\u81ea\u5b9a\u4e49\u4ee3\u7801\u6269\u5c55\u6240\u5fc5\u9700\u7684\u3002<\/h6>\n<h3 id=\"\">\u5982\u4f55\u76d1\u63a7\u7535\u5b50\u5546\u52a1\u4e8b\u4ef6<\/h3>\n<p id=\"\">\u6fc0\u6d3b Webflow \u7535\u5b50\u5546\u52a1\u5e76\u5c06 Google Analytics \u96c6\u6210\u5230\u60a8\u7684\u5e73\u53f0\u540e\uff0cWebflow \u5c06\u81ea\u52a8\u8ddf\u8e2a\u4e0e\u7535\u5b50\u5546\u52a1\u76f8\u5173\u7684\u4e8b\u4ef6\uff0c\u4f8b\u5982\u201c\u67e5\u770b\u4ea7\u54c1\u201d\u3001\u201c\u5c06\u4ea7\u54c1\u6dfb\u52a0\u5230\u8d2d\u7269\u8f66\u201d\u548c\u201c\u8d2d\u4e70\u4ea7\u54c1\u201d\u3002\u8bf7\u8bb0\u4f4f <a href=\"https:\/\/support.google.com\/analytics\/answer\/1009612?hl=en#Enable&amp;zippy=%2Cin-this-article\" target=\"_blank\" id=\"\" rel=\"noopener\">\u6fc0\u6d3b\u7535\u5b50\u5546\u52a1\u8ddf\u8e2a<\/a> \u5728 Google Analytics 4 \u4e0a\u63a5\u6536\u8fd9\u4e9b\u4e8b\u4ef6\u3002<\/p>\n<h3 id=\"\">\u9a8c\u8bc1\u60a8\u7684\u5e73\u53f0\u4e0e Google Analytics \u4e4b\u95f4\u7684\u8fde\u63a5<\/h3>\n<p id=\"\">\u8981\u786e\u8ba4\u96c6\u6210\u6210\u529f\uff0c\u8bf7\u8bbf\u95ee\u60a8\u7684\u5e73\u53f0\uff0c\u8bbf\u95ee\u60a8\u7684 Google Analytics \u62a5\u544a\uff0c\u7136\u540e\u9009\u62e9 <a href=\"https:\/\/support.google.com\/analytics\/answer\/9271392\" target=\"_blank\" id=\"\" rel=\"noopener\">\u5373\u65f6\u7684<\/a>\u3002\u5982\u679c\u60a8\u7684\u5e73\u53f0\u5728\u53e6\u4e00\u4e2a\u9009\u9879\u5361\u4e2d\u6253\u5f00\uff0c\u5219\u5b9e\u65f6\u62a5\u544a\u5c06\u663e\u793a\u60a8\u6b63\u5728\u8fdb\u884c\u7684\u6d3b\u52a8\u3002<\/p>\n<h6 id=\"\"><strong id=\"\">\u91cd\u8981\u7684\uff1a<\/strong> Google Analytics \u6570\u636e\u6536\u96c6\u9700\u8981\u4e00\u4e9b\u65f6\u95f4\u3002\u6c47\u603b\u540e\u4e00\u5929\u6216\u66f4\u957f\u65f6\u95f4\u624d\u80fd\u83b7\u5f97\u6d1e\u5bdf\u3002<\/h6>\n<p id=\"\"><strong id=\"\">\u8d44\u6e90\uff1a <\/strong><a href=\"https:\/\/developers.google.com\/analytics\/devguides\/collection\/analyticsjs\/events#outbound_link_and_form_tracking\" target=\"_blank\" id=\"\" rel=\"noopener\">\u8fdb\u4e00\u6b65\u63a2\u7d22\u8ddf\u8e2a\u51fa\u7ad9\u94fe\u63a5<\/a><\/p>\n<h3 id=\"\">\u5c06 Google Analytics 4 \u6574\u5408\u5230\u60a8\u5e73\u53f0\u7684\u81ea\u5b9a\u4e49\u4ee3\u7801\u4e2d<\/h3>\n<p id=\"\">\u4e3a\u4e86\u9632\u6b62\u91cd\u590d\u7684\u8ddf\u8e2a\u811a\u672c\uff0c\u6211\u4eec\u5efa\u8bae\u5c06 Google Analytics 4 Google \u6807\u7b7e\u6dfb\u52a0\u5230 <em id=\"\">\u4efb\u4f55\u4e00\u4e2a<\/em> \u8fd9\u4e24\u4e2a\u4f4d\u7f6e\uff1a<\/p>\n<ul id=\"\">\n<li id=\"\">\u4f60\u7684 <strong id=\"\">\u7ad9\u70b9\u8bbe\u7f6e<\/strong> &gt; <strong id=\"\">\u96c6\u6210 <\/strong>\u6807\u7b7e&gt; <strong id=\"\">Google \u5206\u6790<\/strong><\/li>\n<li id=\"\">\u5e73\u53f0\u4ee3\u7801\u7684\u5934\u90e8\u90e8\u5206<\/li>\n<\/ul>\n<h2 id=\"\">\u4ece Universal Analytics \u8fc7\u6e21\u5230 Google Analytics 4<\/h2>\n<figure id=\"\" class=\"w-richtext-figure-type-video w-richtext-align-fullwidth\" data-rt-type=\"video\" data-rt-align=\"fullwidth\" data-rt-max-width=\"\" data-rt-max-height=\"56.206088992974244%\" data-rt-dimensions=\"854:480\" data-page-url=\"https:\/\/youtu.be\/Kwsnc67qIl0\">\n<div id=\"\"><iframe allowfullscreen frameborder scrolling=\"no\" src=\"https:\/\/www.youtube.com\/embed\/Kwsnc67qIl0\" title=\"\u5728 7 \u6708 1 \u65e5\u622a\u6b62\u65e5\u671f\u4e4b\u524d\u8fc7\u6e21\u5230 Google Analytics 4 \u7684\u6700\u540e\u673a\u4f1a - Webflow \u6559\u7a0b\"><\/iframe><\/div>\n<\/figure>\n<p>\u5982\u679c\u60a8\u5df2\u7ecf\u5728\u81ea\u5df1\u7684\u5e73\u53f0\u4e0a\u4f7f\u7528 Universal Analytics\uff0cGoogle \u5df2\u4e8e 2023 \u5e74 7 \u6708 1 \u65e5\u5f03\u7528 Universal Analytics\u3002\u56e0\u6b64\uff0c\u6211\u4eec\u5efa\u8bae\u60a8\u6539\u7528 <a href=\"https:\/\/support.google.com\/analytics\/answer\/10089681?hl=en\" target=\"_blank\" rel=\"noopener\">Google \u5206\u6790 4 (GA4)<\/a> \u53ca\u65f6\u3002<\/p>\n<h3 id=\"\">\u5982\u679c\u60a8\u7684 Google Analytics \u96c6\u6210\u663e\u793a\u4ee5\u201cUA-\u201d\u5f00\u5934\u7684 ID<\/h3>\n<p id=\"\">\u5982\u679c\u4f60\u7684 <strong id=\"\">\u7ad9\u70b9\u8bbe\u7f6e<\/strong> &gt; <strong id=\"\">\u96c6\u6210 <\/strong>\u6807\u7b7e&gt; <strong id=\"\">Google \u5206\u6790 <\/strong>\u663e\u793a\u7a7a <strong id=\"\">\u6d4b\u91cf ID <\/strong>\u5b57\u6bb5\u4ee5\u53ca\u901a\u77e5\u6846\u4e2d\u7684\u8ddf\u8e2a ID\uff08\u4ee5\u201cUA-\u201d\u5f00\u5934\uff09\uff0c\u8868\u793a\u60a8\u5f53\u524d\u6b63\u5728\u4f7f\u7528 Webflow \u7684 Google Analytics \u96c6\u6210\u4e2d\u7684 Universal Analytics\u3002\u9700\u8981\u8f6c\u6362\u5230 Google Analytics 4\u3002<\/p>\n<figure id=\"\" class=\"w-richtext-figure-type-image w-richtext-align-fullwidth\" data-rt-type=\"image\" data-rt-align=\"fullwidth\" data-rt-max-width=\"1501px\">\n<div id=\"\">\n<div><img decoding=\"async\" src=\"https:\/\/webflow.tenten.co\/wp-content\/uploads\/2024\/04\/64b9499ad86b0b60e2ae21f5_63ef9c447364e2e64ad85553_nvzvhve_kv0xbmwwlcqqbuhw2bipidjclbh2wbgrca1yjwxybjiggvaqor6r0wyzlzprnq_wnczfex5p_7xvmtx3qyjl32ynuyaq6rlitbefuspesd9zgd5jvpdcabl08i5z-sbturfffr4msvubb.png\" id=\"\" width=\"auto\" height=\"auto\" loading=\"auto\" alt=\"\u201c\u96c6\u6210\u201d\u9009\u9879\u5361\u7684 Google Analytics \u90e8\u5206\u4e2d\u6709\u4e00\u4e2a\u7a7a\u7684\u201c\u6d4b\u91cf ID\u201d\u5b57\u6bb5\u548c\u4e00\u4e2a\u5e26\u6709\u4ee5\u524d\u4f7f\u7528\u7684 Universal Analytics ID \u7684\u6807\u6ce8\u6846\u3002\" title=\"64b9499ad86b0b60e2ae21f5_63ef9c447364e2e64ad85553_nvzvhve_kv0xbmwwlcqqbuhw2bipidjclbh2wbgrca1yjwxybjiggvaqor6r0wyzlzprnq_wnczfex5p_7xvmtx3qyjl32ynuyaq6rlitbefuspesd9zgd5jvpdcabl08i5z-sbturfffr4msvubb\"><\/div>\n<\/figure>\n<p id=\"\">\u4f60\u53ef\u4ee5\u89c2\u5bdf\u5230\u4f60\u7684 <strong id=\"\">\u7ad9\u70b9\u8bbe\u7f6e<\/strong> \u5728\u4e0b\u9762 <strong id=\"\">Google \u5206\u6790<\/strong> \u90e8\u5206\u5185\u5bb9\u4f4d\u4e8e <strong id=\"\">\u96c6\u6210<\/strong> \u9009\u9879\u5361\u3002\u793a\u4f8b\u5305\u62ec Google Analytics 4 \u7684\u7a7a\u767d\u5b57\u6bb5 <strong id=\"\">\u6d4b\u91cf ID<\/strong>\u3002\u5982\u679c\u60a8\u4e4b\u524d\u5df2\u901a\u8fc7\u6b64\u96c6\u6210\u914d\u7f6e\u4e86 Google Analytics \u8ddf\u8e2a\uff0c\u5219 Universal Analytics \u8ddf\u8e2a <em id=\"\">\u9057\u8ff9<\/em> \u5904\u4e8e\u6d3b\u52a8\u72b6\u6001\uff0c\u4f46\u4e0d\u4f1a\u6536\u96c6\u6570\u636e\u3002\u6b64\u5916\uff0c\u6253\u5f00\/\u5173\u95ed <strong id=\"\">\u5168\u5c40\u7f51\u7ad9\u6807\u7b7e<\/strong> \u548c<strong id=\"\"> IP \u5730\u5740\u533f\u540d\u5316<\/strong> \u4e0d\u518d\u53ef\u89c1\u3002<\/p>\n<p id=\"\">\u5728 Google Analytics 4 \u4e2d\uff0c\u6240\u6709 IP \u5730\u5740\u5747\u88ab\u5c4f\u853d\uff08\u5373\uff0c\u4e0d\u4f1a\u5728 Google \u4e2d\u8bb0\u5f55\u6216\u5b58\u50a8\uff09\uff0c\u5e76\u4e14\u6240\u6709\u8fde\u63a5\u90fd\u4f7f\u7528 gtag.js \u811a\u672c\uff08\u7528\u4e8e\u5168\u5c40\u7ad9\u70b9\u6807\u7b7e\u8ddf\u8e2a\uff09\u3002\u56e0\u6b64\uff0c\u5df2\u4ece\u7ad9\u70b9\u8bbe\u7f6e\u4e2d\u5220\u9664\u4e86\u663e\u793a IP \u5730\u5740\u6216\u4f7f\u7528 analytics.js \u7684\u63a7\u4ef6\u3002<\/p>\n<p id=\"\">\u8981\u4ece Universal Analytics \u8fc7\u6e21\u5230 Google Analytics 4\uff1a<\/p>\n<ol id=\"\">\n<li id=\"\">\u5b8c\u6210\u8be6\u7ec6\u7a0b\u5e8f <a href=\"https:\/\/support.google.com\/analytics\/answer\/9744165#zippy=%2Cin-this-article\" target=\"_blank\" id=\"\" rel=\"noopener\">Google \u7684 GA4 \u8bbe\u7f6e\u52a9\u624b<\/a>\u3002\u8bbe\u7f6e\u5b8c\u6210\u540e\uff0c\u60a8\u7684 GA4 \u5a92\u4f53\u8d44\u6e90\u540d\u79f0\u5c06\u663e\u793a\u5728 Google Analytics 4 \u5a92\u4f53\u8d44\u6e90\u8bbe\u7f6e\u52a9\u624b\u9875\u9762\u4e0a<\/li>\n<li id=\"\"><a href=\"https:\/\/support.google.com\/analytics\/answer\/9744165#next-steps&amp;zippy=%2Cin-this-article\" target=\"_blank\" id=\"\" rel=\"noopener\">\u5efa\u7acb\u60a8\u7684 Google Analytics 4 \u5c5e\u6027<\/a> \u4f7f\u7528 GA4 \u5c5e\u6027\u540d\u79f0<\/li>\n<li id=\"\">\u9075\u5faa\u6307\u5357 <strong id=\"\">\u5bf9\u4e8e\u7f51\u7ad9<\/strong> \u5728\u4e0b\u9762 \u201d<a href=\"https:\/\/support.google.com\/analytics\/answer\/10110290#instructions&amp;zippy=%2Cin-this-article%2Ccollect-website-and-app-data\" target=\"_blank\" id=\"\" rel=\"noopener\">\u6536\u96c6\u7f51\u7ad9\u548c\u5e94\u7528\u7a0b\u5e8f\u6570\u636e<\/a>\u201d<\/li>\n<li id=\"\">\u8bf7\u53c2\u9605 <a href=\"https:\/\/support.google.com\/analytics\/answer\/9304153#add-tag&amp;zippy=%2Cadd-the-google-tag-directly-to-your-web-pages%2Cfind-your-g--id-for-any-platform-that-accepts-a-g--id\" target=\"_blank\" id=\"\" rel=\"noopener\">\u627e\u5230\u60a8\u7684\u201cG-\u201dID\uff08\u9002\u7528\u4e8e\u4efb\u4f55\u63a5\u53d7\u201cG-\u201dID \u7684\u5e73\u53f0\uff09<\/a> \u6b65\u9aa4 4 \u4e2d\u7684\u8bf4\u660e\uff0c\u201c<strong id=\"\">\u8bbe\u7f6e\u7f51\u7ad9\u6570\u636e\u6536\u96c6\u201d<\/strong><\/li>\n<li id=\"\">\u590d\u5236\u4f60\u7684 <strong id=\"\">\u201cG-\u201d\u8eab\u4efd\u8bc1<\/strong> \uff08\u5373\u60a8\u7684\u6d4b\u91cfID\uff09<\/li>\n<\/ol>\n<h6 id=\"\"><strong id=\"\">\u8bc4\u8bba\uff1a<\/strong> \u60a8\u7684\u6d4b\u91cf ID \u5fc5\u987b\u4ee5\u201cG-\u201d\u5f00\u5934\uff0c\u5e76\u4e14\u533a\u5206\u5927\u5c0f\u5199\u3002<\/h6>\n<p id=\"\">\u63a5\u4e0b\u6765\uff0c\u6309\u7167 Webflow \u4e2d\u7684\u540e\u7eed\u6b65\u9aa4\u8fdb\u884c\u64cd\u4f5c\uff1a<\/p>\n<ol id=\"\">\n<li id=\"\">\u5bfc\u822a <strong id=\"\">\u7ad9\u70b9\u8bbe\u7f6e<\/strong> \u5728\u4e0b\u9762 <strong id=\"\">\u96c6\u6210<\/strong> \u6807\u7b7e &gt; <strong id=\"\">Google \u5206\u6790<\/strong><\/li>\n<li id=\"\">\u5c06\u60a8\u7684\u6d4b\u91cf ID \u7c98\u8d34\u5230 <strong id=\"\">\u6d4b\u91cf ID <\/strong>\u573a\u5730<\/li>\n<li id=\"\">\u6309 <strong id=\"\">\u4fdd\u5b58\u66f4\u6539<\/strong><\/li>\n<li id=\"\"><strong id=\"\">\u53d1\u5e03<\/strong> \u60a8\u7684\u7f51\u7ad9<\/li>\n<\/ol>\n<h6 id=\"\"><strong id=\"\">\u89c2\u5bdf\u5230\u7684\uff1a<\/strong> \u60a8\u65e0\u9700\u62e5\u6709\u9ad8\u7ea7\u7f51\u7ad9\u6216 Workspace \u8ba1\u5212\u5373\u53ef\u5c06 Google Analytics \u6574\u5408\u5230\u60a8\u7684\u7f51\u7ad9\u4e2d\u3002\u4f46\u662f\uff0c <a href=\"https:\/\/webflow.com\/pricing\" id=\"\">\u4ed8\u8d39\u7f51\u7ad9\u6216\u5de5\u4f5c\u533a\u8ba1\u5212<\/a> \u4e0d\u9700\u8981\u5f15\u5165\u4efb\u4f55\u989d\u5916\u7684\u5b9a\u5236\u4ee3\u7801\u3002<\/h6>\n<h4 id=\"\">\u4ece Google Analytics \u94fe\u63a5\u4e2d\u6d88\u9664 Universal Analytics \u8ddf\u8e2a\u4ee3\u7801\u7684\u6b65\u9aa4<\/h4>\n<p id=\"\">\u5982\u679c\u5728\u663e\u793a\u7684\u6807\u6ce8\u6846\u4e2d\u60a8\u6709\u4e00\u4e2a\u8ddf\u8e2a ID\uff08\u4ee5\u201cUA-\u201d\u5f00\u5934\uff09\uff0c\u60a8\u53ef\u4ee5\u9009\u62e9\u4ece Google Analytics \u96c6\u6210\u4e2d\u5220\u9664 Universal Analytics \u8ddf\u8e2a\u4ee3\u7801\u3002\u6b64\u64cd\u4f5c\u5c06\u505c\u6b62\u60a8\u7f51\u7ad9\u4e0a\u7684\u6240\u6709 Universal Analytics \u76d1\u63a7\u3002<\/p>\n<figure id=\"\" class=\"w-richtext-figure-type-image w-richtext-align-fullwidth\" data-rt-type=\"image\" data-rt-align=\"fullwidth\" data-rt-max-width=\"1501px\">\n<div id=\"\"><img decoding=\"async\" src=\"https:\/\/webflow.tenten.co\/wp-content\/uploads\/2024\/04\/64b9499ad86b0b60e2ae21f2_63ef9cb308e22c096a1bae6a_r5t8vej3owa-rlie4pdvhgggzvq6_u-z717-plg9q8cbayglgu2a51vvvinadapfvv9smbtmruu0o7wq2bwgtw4cjsnphlogy1eussto-5l3vbwinhdq8nzd5mectj5u3sxzvl5hoi2a-zm74ulahs.png\" id=\"\" width=\"auto\" height=\"auto\" loading=\"auto\" alt=\"Universal Analytics \u8ddf\u8e2a ID \u6807\u6ce8\u6846\u5728\u201c\u96c6\u6210\u201d\u9009\u9879\u5361\u7684 Google Analytics \u90e8\u5206\u4e2d\u7a81\u51fa\u663e\u793a\u3002\" title=\"64b9499ad86b0b60e2ae21f2_63ef9cb308e22c096a1bae6a_r5t8vej3owa-rlie4pdvhgggzvq6_u-z717-plg9q8cbayglgu2a51vvvinadapfvv9smbtmruu0o7wq2bwgtw4cjsnphlogy1eussto-5l3vbwinhdq8nzd5mectj5u3sxzvl5hoi2a-zm74ulahs\"><\/div>\n<\/figure>\n<p id=\"\">\u8981\u6d88\u9664\u60a8\u7684 Universal Analytics \u8ddf\u8e2a\u4ee3\u7801\uff1a<\/p>\n<ol id=\"\">\n<li id=\"\">\u4f7f\u7528\u6743 <strong id=\"\">\u7ad9\u70b9\u8bbe\u7f6e<\/strong> \u5728\u4e0b\u9762 <strong id=\"\">\u96c6\u6210<\/strong> \u6807\u7b7e &gt; <strong id=\"\">Google \u5206\u6790<\/strong><\/li>\n<li id=\"\">\u9009\u62e9 <strong id=\"\">\u5220\u9664\u8ddf\u8e2a<\/strong><\/li>\n<li id=\"\">\u9009\u62e9 <strong id=\"\">\u6d88\u9664<\/strong><strong id=\"\">\u8ffd\u8e2a<\/strong> \u5728\u201c\u5220\u9664 Universal Analytics \u8ddf\u8e2a\u4ee3\u7801\u201d\u5f39\u51fa\u7a97\u53e3\u4e2d<\/li>\n<li id=\"\"><strong id=\"\">\u53d1\u5e03<\/strong> \u60a8\u7684\u7f51\u7ad9<\/li>\n<\/ol>\n<blockquote id=\"\"><p><strong id=\"\">\u91cd\u8981\u7684\uff1a<\/strong> \u4ece\u60a8\u7684\u7f51\u7ad9\u5220\u9664 Universal Analytics \u8ddf\u8e2a\u4ee3\u7801\u7684\u64cd\u4f5c\u65e0\u6cd5\u64a4\u6d88\u3002<\/p><\/blockquote>\n<h3 id=\"\">\u5728\u60a8\u7684 Google Analytics \u94fe\u63a5\u4ee5\u201cG-\u201d\u5f00\u5934\u7684\u60c5\u51b5\u4e0b<\/h3>\n<p id=\"\">\u62e5\u6709\u4ee5\u201cG-\u201d\u5f00\u5934\u7684 ID <strong id=\"\">\u7ad9\u70b9\u8bbe\u7f6e<\/strong> \u5728\u4e0b\u9762 <strong id=\"\">\u96c6\u6210<\/strong> \u6807\u7b7e &gt; <strong id=\"\">Google \u5206\u6790<\/strong> \u8868\u793a\u4f7f\u7528 Google Analytics 4\u3002\u5efa\u8bae <strong id=\"\">\u91cd\u65b0\u4fdd\u5b58<\/strong> \u60a8\u7684\u6d4b\u91cfID\u548c <strong id=\"\">\u91cd\u65b0\u53d1\u5e03<\/strong> \u60a8\u7684\u7f51\u7ad9\u4ee5\u786e\u4fdd\u6301\u7eed\u7684\u6570\u636e\u6d41\u3002<\/p>\n<figure id=\"\" class=\"w-richtext-figure-type-image w-richtext-align-fullwidth\" data-rt-type=\"image\" data-rt-align=\"fullwidth\" data-rt-max-width=\"1501px\">\n<div id=\"\"><img decoding=\"async\" src=\"https:\/\/webflow.tenten.co\/wp-content\/uploads\/2024\/04\/64b9499ad86b0b60e2ae21e9_63e56e72f1237f49813d5383_zlzehx9xhmj0tcotdqnfhcwwy8fx_adqoshz1_o1l60nz4ihlt6ccffegxoxl65u34lhaa799wwoyz_t5zbuluq62zgik34ipkor8zq...events such as \u201cproduct viewed,\u201d \u201cproduct added to cart,\u201d and \u201cproduct purchased\u201d after the switch to Google Analytics 4. Remember that you must <a href=\"https:>\u6fc0\u6d3b\u7535\u5b50\u5546\u52a1\u8ddf\u8e2a<\/a> \u5f00\u59cb\u5728 Google Analytics 4 \u4e2d\u63a5\u6536\u8fd9\u4e9b\u4e8b\u4ef6\u3002<\/p>\n<p id=\"\">\u5982\u679c\u60a8\u5728 Universal Analytics \u5e10\u53f7\u4e2d\u914d\u7f6e\u4e86\u4efb\u4f55\u552f\u4e00\u4e8b\u4ef6\uff0c\u6211\u4eec\u5efa\u8bae\u60a8\u54a8\u8be2 <a href=\"https:\/\/support.google.com\/analytics\/topic\/11091421?hl=en&amp;ref_topic=13012019\" target=\"_blank\" id=\"\" rel=\"noopener\">Google \u7684\u4e8b\u4ef6\u8fc1\u79fb\u624b\u518c<\/a> \u4ee5\u83b7\u5f97\u5173\u4e8e\u5982\u4f55\u5c06\u8fd9\u4e9b\u4e8b\u4ef6\u4ece Universal Analytics \u987a\u5229\u8fc7\u6e21\u5230 Google Analytics 4 \u7684\u6307\u5bfc\u3002<\/p>\n<h4 id=\"\">\u5bf9\u4e8e\u4e4b\u524d\u4f7f\u7528\u8fc7 Universal Analytics \u7684 gtag.js \u7528\u6237<\/h4>\n<p id=\"\">\u5982\u679c\u60a8\u4ee5\u524d\u5c06 gtag.js \u4e0e Universal Analytics \u7ed3\u5408\u4f7f\u7528\uff08\u5373\u5728 <strong id=\"\">\u7ad9\u70b9\u8bbe\u7f6e<\/strong> &gt; 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